One of my favorite things to do is pick apart marketing pieces. Ok, that sounded unkind. Let me rephrase… One of my favorite things to do is pick apart any marketing piece…including my own. I don’t care if you are trying to buy a note, sell a car, get someone to dine at your restaurant, or voting for Miss-YouTube-Kitty-Of-The-Month*, There needs to be a reason … [Read more...] about Marketing For Notes: There Needs To Be a Reason “Why”
note marketing
Can You Attract Note Holders With Content Marketing?
Is it effective to use list building, emails, and content marketing to find note holders and turn them into sellers? Recently a note broker asked a series of really great questions and you'll want to read the answers! "I understand the concept from your article 7 Essential Tips For Marketing Your Note Business Online but how do these ideas fit with a note broker or … [Read more...] about Can You Attract Note Holders With Content Marketing?
Is For Sale By Owner The Best Place to Find Notes?
One of the most common items new note brokers run into is they start seeing the “For Sale By Owner” or FSBO signs pop up around them. Granted, those signs have always been popping up, but now that you are in the note business you begin to see some additional opportunities. But are they good opportunities? The existence of a “For Sale By Owner” sign does not necessarily … [Read more...] about Is For Sale By Owner The Best Place to Find Notes?
Finding Mortgage Notes with Reverse Ad Marketing
Many cash flow professionals are familiar with placing advertisements offering to purchase notes yet few take advantage of a technique we call Reverse Ad Marketing. This is one of our favorite note marketing methods based on the simplicity, effectiveness, and minimal cost. Essentially, potential clients are paying the marketing cost by placing their own ads offering property … [Read more...] about Finding Mortgage Notes with Reverse Ad Marketing
Know Your Market
Marketing is THE KEY to success for any business. Successful note brokers can answer these four important marketing questions. 1. Who is my target audience? … [Read more...] about Know Your Market