I don’t think a week goes by that someone doesn’t call or email us to “mentor” them as a note broker. I get why they call. We have been around for a long time, done lots of note buying deals, and like sharing information. So, why don’t we mentor people? Well, the answer may surprise you… We don’t really believe in expensive mentoring programs for note brokers. Don’t … [Read more...] about Why We Don’t Provide Note Broker Mentoring
note marketing
Note Marketing: Two Out of Three Isn’t Bad
Actually, it was the topic of a speech that I gave years ago, but as I revisit it in my mind, it seems that nothing has changed much. The premise is simple. When creating and executing a marketing campaign, you have three choices. Speed – How fast you want to get to market (or react to current topical trends). Cost – How much (in dollars) the marketing will cost you … [Read more...] about Note Marketing: Two Out of Three Isn’t Bad
Tracking and Testing Your Note Broker Marketing
How is your note broker marketing plan performing? Do you get more inquires off your website or more calls from your mailings? What is your average cost per lead? Is that cost less on a professional referral or a paid ad? For every dollar you spend what multiple can you expect to earn in return? These questions can only be answered by... Tracking Your Note … [Read more...] about Tracking and Testing Your Note Broker Marketing
Marketing For Notes: There Needs To Be a Reason “Why”
One of my favorite things to do is pick apart marketing pieces. Ok, that sounded unkind. Let me rephrase… One of my favorite things to do is pick apart any marketing piece…including my own. I don’t care if you are trying to buy a note, sell a car, get someone to dine at your restaurant, or voting for Miss-YouTube-Kitty-Of-The-Month*, There needs to be a reason … [Read more...] about Marketing For Notes: There Needs To Be a Reason “Why”
Can You Attract Note Holders With Content Marketing?
Is it effective to use list building, emails, and content marketing to find note holders and turn them into sellers? Recently a note broker asked a series of really great questions and you'll want to read the answers! "I understand the concept from your article 7 Essential Tips For Marketing Your Note Business Online but how do these ideas fit with a note broker or … [Read more...] about Can You Attract Note Holders With Content Marketing?
