Permission Marketing is the most understood and underutilized marketing method on the planet. There is probably not a thriving business on this planet that does not need some sort of 'lead pipeline' to ensure future deals - and the note industry is no exception. At the end of the day, it really doesn't matter how great you are at crunching numbers, presenting winning offers, or even knowing your way around the closing documents. Matter of fact, find a deal and someone will always be … [Read more...]
It’s A Trap! Answering This Note Seller Question
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It starts with a very direct question from your note seller. "Can I get full value for my note?" Right out of the gate, you have seemingly been boxed into a corner. It is a yes or no question, but in reality, very few note sellers will receive par pricing for their note. But they didn't ask for 100 cents on the dollar, did they? They asked if they could get 'full value' for their note. In either case, the response is most likely the same. You basically need to reply in a way that … [Read more...]
Your Big Domino of the Note Business
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Cash Flow Expo is only one week away but before we get into any of that we have to ask you a really odd question... ...Do you remember as a kid spending hours carefully stacking dominos one after another in a row until at some point you knock over the first one and watch them all fall down? I would spend hours setting it up. Later, as it got more ‘advanced’ you would incorporate other objects; have dominoes fall off tables and chairs, slide across a plate, even flip a light … [Read more...]
New Year’s Goal Setting for Note Investors
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It is the end of another decade and as 2019 winds down, our thoughts turn to 2020. There is no question that we are big fans of goal setting for both short-term and long-term goals. At the end of each year, we get together for an entire weekend and focus on what we want to accomplish the following year. Just last week we sent out a survey to our members to see what videos, trainings, and tools they wanted us to provide – part of our goals are making sure we are helping you with yours. Our … [Read more...]
Purchasing Small Notes Can Equal Big Profits
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They say that good things come in small packages. When it comes to investing in real estate notes, this can be very true for several reasons. For starters, this is one of the only investment opportunities I know where you can get in at a low cost of entry. For example, you can purchase a small note or even part of a note. I am not a franchise expert, but I am pretty sure Wendy’s isn’t going to sell me part of a store. Sure you can purchase larger notes, but not everyone wants to … [Read more...]
Risk vs Reward: What is Your Note Investing Hot Button?
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By now you have read an article or two (or ten) about the benefits of purchasing or brokering private notes. There is no debate that owning a cash flow can mean fewer headaches than actual real estate. But the advantages of becoming proficient in the note industry go well beyond just purchasing a note and getting a solid return. Here is just one of the really great features you won’t find at your local bank savings account… YOU Dictate The Terms Of The Note Investment. When you purchase … [Read more...]
Note Marketing During the Holidays?
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We often get asked, "when are the ‘hot times’ to market for seller financed notes?" I think people are often looking for a precise answer like “Oh, February 7th is the best day of the year!” Of course marketing is never really that precise… …but there are DOWN times that you will want to pay attention to while deciding how and when you are marketing. Why? Well, for starters, we always want our message to be read. Or, at the very least, the best possible chance of being read. If … [Read more...]
Top 5 Ways to Buy Mortgage Notes
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One of the things that make buying and selling mortgage notes so appealing is the multitude of ways an investor can purchase a note. Frankly, you are limited only by your imagination. Well, maybe imagination and reaching a desired yield. Here is a quick look at calculating the cash flow business that even those with math phobias will like. The Top 5 Ways to Buy Mortgage Notes 1. FULL – A full is just that. Buying the entire note. If the seller has 322 payments remaining, the investor … [Read more...]
Why We Don’t Provide Note Broker Mentoring
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I don’t think a week goes by that someone doesn’t call or email us to “mentor” them as a note broker. I get why they call. We have been around for a long time, done lots of note buying deals, and like sharing information. So, why don’t we mentor people? Well, the answer may surprise you… We don’t really believe in expensive mentoring programs for note brokers. Don’t get me wrong, we understand that people need support from time to time and we have even had pros provide assistance to … [Read more...]
Note Marketing: Two Out of Three Isn’t Bad
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Actually, it was the topic of a speech that I gave years ago, but as I revisit it in my mind, it seems that nothing has changed much. The premise is simple. When creating and executing a marketing campaign, you have three choices. Speed – How fast you want to get to market (or react to current topical trends). Cost – How much (in dollars) the marketing will cost you (including the creation). Quality – How great the note marketing piece will look. Every one of them is very … [Read more...]
