How is your note broker marketing plan performing? Do you get more inquires off your website or more calls from your mailings? What is your average cost per lead? Is that cost less on a professional referral or a paid ad? For every dollar you spend what multiple can you expect to earn in return? These questions can only be answered by... Tracking Your Note … [Read more...] about Tracking and Testing Your Note Broker Marketing
Archives for 2013
Shortcut To Your First Note Broker Deal
Let’s face it. Who doesn’t like to take a shortcut? Whether you are on the way to work, the mall, or just trying to find your way out of an IKEA® store, shortcuts can come in handy. This week I was posed the question… “What are the best shortcuts to getting a deal in the note industry?” It is a fair question, and, at first, I found it difficult to answer. What I mean … [Read more...] about Shortcut To Your First Note Broker Deal
What’s In Your Note Buyer Transaction Checklist?
Congratulations! The seller has accepted your offer to buy their note payments. Now what? The 3 Phases of Note Buying The purchase of a private mortgage note goes through three main phases before closing and funding. First is the quote request. Next up is the preliminary approval process. Once a transaction has received preliminary approval it moves into the due … [Read more...] about What’s In Your Note Buyer Transaction Checklist?
You Are Not Alone In The Note Business
I am not going to lie, it really sucks doing things on your own. I suppose there is some person in this world that would like nothing more than to be left alone, sit in a room, and learn the note industry…but I doubt at the end of the day they would be very good at it. When I look back over my note business career, there were several quantum leaps. Each of these leaps was … [Read more...] about You Are Not Alone In The Note Business
Marketing For Notes: There Needs To Be a Reason “Why”
One of my favorite things to do is pick apart marketing pieces. Ok, that sounded unkind. Let me rephrase… One of my favorite things to do is pick apart any marketing piece…including my own. I don’t care if you are trying to buy a note, sell a car, get someone to dine at your restaurant, or voting for Miss-YouTube-Kitty-Of-The-Month*, There needs to be a reason … [Read more...] about Marketing For Notes: There Needs To Be a Reason “Why”